Marketing

As a Marketing Manager in a highly technical field, my focus was on creating data-driven strategies and enabling sales teams with innovative technology. I led the design and implementation of a new sales technology platform that streamlined workflows and decreased the time required to quote new services by a remarkable 80%. My role also included program management for the launch of a new preventive maintenance service, overseeing the initiative from concept to deployment.

A key part of my strategy involved fostering collaboration between management and sales teams and using Big Data analysis to refine sales models. This experience also includes hands-on digital strategy, such as implementing a successful social media campaign that directly increased sales for my own small business.